Entry Level Marketing Coordinator Resume Example
An entry level marketing coordinator resume stands out by demonstrating tactical execution measured by output volume instead of listing learning objectives.
This resume is for early-career professionals who support campaign execution and manage marketing assets, but aren't yet responsible for high-level brand strategy or department-wide budget ownership. It also works for recent graduates moving from internships into their first full-time marketing roles.
- Reliability in executing tactical marketing tasks across multiple digital and physical channels
- Ability to collaborate with cross-functional stakeholders like store managers or vendors
- Evidence of tracking and reporting on basic performance metrics to justify marketing spend
- Education and technical skills prioritized at the top of the page
- Experience bullets structured to lead with specific marketing outcomes
- Project section used to bridge the gap between internships and full-time roles
Mateo Ramirez
Summary
Experience
- Executed 4 localized social media campaigns on Instagram and Facebook, increasing engagement by 22% for 5 Seattle-area retail locations.
- Streamlined communication with 5 store managers to standardize promotional signage and reporting, resulting in a 14% increase in weekend foot traffic.
- Managed a $12K quarterly budget for local community events, prioritizing high-conversion weekend workshops over weekday seminars to maximize ROI and channel efficiency.
- Developed a centralized content calendar for the regional marketing team using Microsoft Office, reducing scheduling conflicts by 30% across 3 digital channels.
- Built 15 promotional email templates using Adobe Campaign, which were adopted by the North American demand generation team for the back-to-school season.
- Analyzed weekly performance data for the Creative Cloud for Students campaign, identifying a 12% drop-off in the checkout flow and proposing 3 UI adjustments.
- Produced 25+ visual brand assets in Canva and Photoshop for a multi-channel awareness initiative targeting 12 Pacific Northwest universities.
Education
Skills
Marketing Coordination · Campaign Support · Event Coordination · Social Media · Content Creation · Administrative Support · Email Marketing · Canva · Microsoft Office · Basic Analytics · SQL · Facebook Ads Manager · Adobe Campaign
Projects
Non-Profit Event Campaign
Designed and executed a full-cycle digital marketing plan for a local food bank fundraiser, including social media scheduling and budget tracking.
Facebook Ads Manager, Canva, Google Sheets, Mailchimp
E-commerce Analytics Dashboard
Developed a custom performance tracking dashboard to visualize customer acquisition costs and conversion rates for a mock retail storefront.
SQL, Microsoft Excel, Tableau, Google Analytics
What makes this resume effective
- This resume meets the hiring bar for an entry level marketing coordinator by demonstrating tactical execution, cross-functional communication, and data-driven reporting.
- Notice how Mateo’s work at Best Buy anchors his impact with a specific 14% increase in foot traffic, proving he understands the link between coordination and business results.
- This resume shows technical proficiency by highlighting the creation of 15 email templates at Adobe, which signals immediate value to a demand generation team.
How to write better bullet points
Helped with social media posts for local stores.
Executed 4 localized social media campaigns on Instagram and Facebook, increasing engagement by 22% for 5 Seattle-area retail locations.
It replaces a vague activity with a specific quantity of campaigns, platforms used, and a measurable engagement outcome.
Talked to store managers about promotional signs.
Streamlined communication with 5 store managers to standardize promotional signage, resulting in a 14% increase in weekend foot traffic.
It frames communication as a professional process that led to a clear, quantifiable business result.
Created marketing assets in Canva.
Produced 25+ visual brand assets in Canva and Photoshop for a multi-channel awareness initiative targeting 12 universities.
It quantifies the output and defines the specific scale and target audience of the marketing initiative.
Entry Level Marketing Coordinator resume writing tips
- Connect every coordination task to a specific engagement or growth metric to show business awareness.
- List specific tools like Canva or SQL within your experience bullets to prove technical proficiency.
- Highlight instances where you standardized a process, such as Mateo’s centralized content calendar for Best Buy.
Common mistakes
- Focusing only on 'learning' rather than 'doing'—recruiters need to see what you produced, not just what you observed.
- Omitting the specific tools used for asset creation, which makes it harder for hiring managers to verify your technical skills.
- Failing to quantify output, such as the number of assets created or the frequency of social media posts.
Frequently asked questions
Is this resume right for a recent graduate with no full-time experience? Yes, if you use projects and internships to demonstrate your ability to execute tactical marketing tasks and manage specific deliverables.
Yes, if you use projects and internships to demonstrate your ability to execute tactical marketing tasks and manage specific deliverables.
Yes, if you have completed at least one internship or significant marketing projects. This structure uses the project section to supplement a shorter work history, making it ideal for those transitioning into their first professional role.
What if I don't have high-level metrics like foot traffic or ROI? Focus on output metrics, such as the volume of visual assets produced or the frequency of social media updates, to prove your productivity.
Focus on output metrics, such as the volume of visual assets produced or the frequency of social media updates, to prove your productivity.
Focus on output metrics instead, such as the number of social posts managed or email templates created. In this resume, Mateo highlights producing 25+ visual assets, which is a concrete measure of productivity that hiring managers value.
How much should I change if I'm applying to a different industry? Keep the core coordination and asset management structure but swap industry-specific context, such as replacing 'retail' with 'B2B' terminology.
Keep the core coordination and asset management structure but swap industry-specific context, such as replacing 'retail' with 'B2B' terminology.
Keep the bullet structure but swap the industry-specific context, such as replacing 'retail locations' with 'B2B clients.' The core skills of coordination and asset management remain the same across different sectors.
What if my background is in a non-marketing role? Emphasize transferable coordination skills like vendor management and scheduling, while highlighting any marketing-adjacent projects or tools used.
Emphasize transferable coordination skills like vendor management and scheduling, while highlighting any marketing-adjacent projects or tools used.
Highlight transferable coordination skills, such as managing schedules, communicating with vendors, or using administrative software. You should also emphasize any marketing-adjacent projects or certifications you have completed to show your commitment to the field.
What do hiring managers focus on most at this level? Hiring managers look for technical proficiency in specific tools and evidence that you can be trusted to execute and report on tactical assignments.
Hiring managers look for technical proficiency in specific tools and evidence that you can be trusted to execute and report on tactical assignments.
They look for evidence that you can be trusted with tactical tasks and that you understand how to use the necessary tools. In this resume, mentioning specific software like Adobe Campaign and Canva signals that you won't require extensive basic training.
Related resume examples
Get a Entry Level Marketing Coordinator resume recruiters expect
Use this example as a base and tailor it to your job description in seconds.
Generate my resume